OOH Advertising vs. Online Advertising

November 29, 2022Published By

Choosing an advertising medium can be difficult, and there’s often a lot to consider Factors like target audience, budget, and message all contribute to the final decision 

But here’s why we think out of home (OOH) advertising is an excellent option, even today 

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Billboards in the 90s

November 22, 2022Published By

OOH advertising has existed since the earliest civilizations and has made massive developments since then Billboard advertising that we know of today traces back to the 19th century with the first official billboard lease in 1867 There were many improvements for billboards in the transition to the 20th century making them more convenient to mass produce Notably, billboards became standardized to fit a uniform size where an individual billboard ad could be placed anywhere in the country

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Holiday Ad Design Tips

November 15, 2022Published By

The holiday season represents a top spending period for many retailers Due to inflation pressures on consumers this year, holiday gift spending is predicted to drop by $30 billion as consumers decrease their non-food spending during this holiday season Despite this gloomy forecast, many retailers remain optimistic that customers will keep up their purchases

With economic uncertainty on the rise, it is more important than ever to update your advertising strategy and be aware of design trends during this holiday Understanding the most effective designs will build a better connection with customers and set your team up for success…

Client Spotlight: Thrive Consulting Group

November 10, 2022Published By

Based virtually in Atlanta, GA, Thrive Consulting Group specializes in a breadth of services meant to help clients build and cultivate success 

Specializing in areas including small business management, credit counseling, grant writing, business credit, and mentorship, Thrive Consulting Group’s goal is to “lead, train and motivate clients to build and cultivate business and personal relationships for success,” while educating clients so that they are knowledgeable in having business portfolios, and have access to capital, investors, and grants 

They have expertise in multiple areas, helping to create unparalleled programs, success,…

Thanksgiving Billboards

November 8, 2022Published By

Thanksgiving is a time to spend with family and friends and be grateful for what you have; it also marks the beginning of the holiday shopping season In 2021, approximately 180 million Americans shopped during the holiday period from Thanksgiving to Cyber Monday Despite the ongoing pandemic, there has been a recovery for spending in-store with 665 million Americans shopping on Black Friday last year

With Thanksgiving weekend being one of the busiest shopping periods of the year, you don’t want to miss the chance to capture your audience this season

How to Advertise for the Thanksgiving…

Modern OOH Advertising

November 1, 2022Published By

Out of home (OOH) advertising has gone through many forms and changes throughout the years to become what it is today Ever since it originated, this advertising style has been a successful tool for businesses to promote their message to a large audience OOH advertising has changed a lot over the years, however, and we’re going to show you a bit of how it began, and what it looks like now!

A Brief History of OOH Advertising

OOH (out of home) advertising has been around for hundreds of years In America, billboards rose in popularity beginning with circus poster advertisements,…

Scary Bad Ad Design

October 25, 2022Published By

When you think of Halloween horror, you may think of ghosts, monsters, or haunted house villains But here at BillboardsIn, the thing that scares us the most is unsightly ad designs This Halloween, instead of watching your favorite horror movie, grab some candy and check out some of these chilling examples of what not to do when putting up an out-of-home advertisement

Too Many Words and Images

One of the scariest mistakes a person could make when designing a billboard ad is cluttering it with too much stuff As great as it would be to have potential customers read an…

Spooky Billboards

October 18, 2022Published By

Halloween is a widely popular holiday in the United States In 2021, 65% of Americans planned to celebrate this haunted celebration Additionally, this is a high-spending holiday—last year, Americans spent a whopping $1014 billion for Halloween Individually, Americans who are celebrating tend to spend around $100 per person on treats, costumes, cards, and décor Experts predict that Halloween spending may be at an all-time high in 2022

We believe that this special day doesn’t need to be strictly for trick-or-treating—it can be a great opportunity for a business to advertise as well! Whether your business revolves around…

Client Spotlight: Evangeline Hundley for Congress

October 13, 2022Published By

Running for Congress in the 5th Congressional District of South Carolina, Evangeline Hundley has a vision to make the people healthier, wealthier, and wiser 

With a campaign focused on healthcare for all, living wages, paid family leave, universal pre-K, and free public college education, she plans to fight for the right to vote, and womens’ rights 

“We need to invest in our people and communities, and I will vote for those policies and others that restore and rebuild our working families, and the middle class,” she said in an email…

Billboards for Toy Stores

October 11, 2022Published By

Whether you’re a child looking for something new to play with, a collector looking for new additions to add to your arsenal, or just someone looking for a 5-star gift, toy stores are an ideal destination 

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