Client Spotlight: Resla

March 23, 2023 › Published By

Located in Columbia, MO, and Phoenix, AZ and its surrounding areas, Resla offers white-glove rental car service, exclusively for Teslas 

“Our rental experience [is] a seamless process,” Laura Winkler, marketing communications manager, said “No hidden fees, contactless, no contracts, no long-term commitment, etc” 

She also mentioned that Resla provides friendly customer service, transparent pricing, and perhaps one of the biggest selling points, that you are always guaranteed the car you booked 

“You’ll never settle for ‘something similar’ again,” Winkler said

She also specifically mentioned that Resla is contactless,…

Billboards for Bubble Tea Shops

March 21, 2023 › Published By

Bubble tea, or boba, is one of the top beverage trends and is only projected to grow in the near future In 2021, the global bubble market was valued at $23 billion and is predicted to grow up to $37 billion by 2029 The popular sweetened tea is made with a base of milk and “bubbles”- chewy gelatinous candies known as tapioca pearls along with fruit powder, creamer, and sweeteners and has established a strong presence across North America

Billboards for Dry Cleaners

March 14, 2023 › Published By

Whether you are just starting a dry cleaner company or a veteran in the industry, it’s not always easy to know how to market a cleaning business How should you advertise? How much should you spend? If you are looking to advertise your dry cleaning services to a wider audience and gain more clients, read on to learn how billboard advertising can help you achieve this goal 

(more…)

Client Spotlight: Pee Dee Kids

March 9, 2023 › Published By

At Pee Dee Kids, T’Challa Y Douglas, owner and Early Intervention Supervisor, is providing quality, family-centered early intervention services to children up to six years old, by doing family training viits in the child’s naturall environment, like home or daycare 

(more…)

What is Geofencing?

March 7, 2023 › Published By

If you’ve ever wanted to combine the benefits of OOH (out of home advertising) with the benefits of mobile advertising, geofencing advertising may be perfect for you! This innovative new advertising format allows you to target the potential customers in a specific location range, sending them targeted ads on a variety of apps when they are within range

(more…)

Environmental Marketing Tips

February 28, 2023 › Published By

Globally, people are becoming increasingly concerned about environmental issues and the products they buy According to a recent study, approximately 75% of US consumers are concerned about the environmental impact of the products that they purchase, and 69% state that a product’s environmental impact is a major factor in their purchasing decision Hence, not only are eco-friendly products better for the environment, they are also a way to attract customers who are looking to buy environmentally-friendly products, over many alternatives

LGBTQ+ Friendly Design Tips

February 21, 2023 › Published By

Consumers are increasingly looking for brands that push for social change in equity and representation Brands are no longer being held accountable by many consumers for just their services and products, but also their stance on current political and social issues 

This is especially true for LGBTQ community Advertising to the LGBTQ community is a way for brands to demonstrate their inclusivity and diversity and recognize and celebrate their diverse customer base, which builds a loyal customer following A recent study by Kantar showed that 65% of consumers say it’s important…

Romantic Billboards

February 14, 2023 › Published By

Have you ever thought about using billboards to express affection for a loved one? Romantic billboards are a great way to show how much you adore someone, whether that be a significant other, a friend, or a family member You can display billboards to celebrate Valentine’s day, anniversaries, or a proposal to show the world that you care

(more…)

What Are Digital Trucks?

February 7, 2023 › Published By

We talk a lot about billboard advertising on our blog—it’s in our name, after all! But our OOH (out-of-home) advertising options aren’t limited to just billboards; we offer a wide range of media for you to choose from, one of them being digital trucks 

It’s exactly how it sounds—a truck with a large screen on its side(s) that displays your ad (which can be a still design or a video, with the option to play hi-definition audio) You can hire these trucks for an 8-hour shift per day, and you can customize the length of…