Local Advertising for Broadcasting Software

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Local Advertising Strategies for Broadcasting Software

In an increasingly digital world, being able to put content out is important for many reasons, and having the right software to do so is detrimental to its success. Getting customers to use your broadcasting software is easier said than done, which is why utilizing outdoor advertising techniques can be the most powerful way to boost your software to the right people. Methods such as billboards, buses, benches, and kiosks present information to a larger and more diverse audience.

With broadcasting software being a digital program, it may seem easiest to advertise online. However, local outdoor advertising can be more effective. According to the Outdoor Advertising Association of America, 70% of those who have seen an OOH advertisement have been influenced by it, and 58% search the web as a direct result of seeing it. This, paired with the fact that physical and digital advertisements can work together via mobile data and location services, makes out-of-home advertising extremely powerful.

Let BillboardsIn help you spread the word about your broadcasting software today with an amazing outdoor advertisement!

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