Local Advertising Strategies for The Housing Sector

Are you considering local advertising for the housing sector? While you have a lot to choose from, billboards and other out-of-home advertising formats - such as bus, train, taxi, and kiosk ads - are a smart and worthwhile investment for both fledgling and established housing industry businesses. Local housing sector ads are extremely beneficial. Billboards and other outdoor advertisements are often associated with huge brands. However, they are also a powerful tool for local businesses. In fact, 7 out of 10 outdoor ads promote local businesses.

Local outdoor advertisements cannot be skipped, turned off, or ad-blocked. As advertising technology has advanced, so has the technology to skip it. DVRs allow people to bypass commercials. Ad Blockers can be installed on web browsers. With local outdoor ads, this isn't an issue. New and current homeowners will know whom to turn to when they are in search of a builder to build a new home or a new place to live after seeing your advertisements.

If you are already utilizing other advertising formats, purchasing and adding local housing sector advertising to your marketing mix is an easy way to extend your current reach. You can even direct people to your website to display your work in the housing sector. 58% of all consumers have gone online as a direct result of seeing an outdoor ad. Ready to buy local advertising for the housing sector? Let BillboardsIn help you build the most appealing outdoor ad.